Last Revised: June 20, 2025
Welcome to Rooh Rakhi (referred to as “we”, “us”, or “our”). We are committed to safeguarding the privacy of our customers and visitors. We have prepared this Privacy Policy to inform you how we collect, use, disclose, and protect your information when you visit our website [roohrakhi.com] (the “Site”) and place orders, including orders made from overseas for delivery in India.
By accessing or using our Site, you consent to this Privacy Policy. If you do not agree to this Privacy Policy, please do not access the Site.
1. Information We Collect
We may collect personal information from you in a number of ways, including, but not limited to, when you visit our Site, register on the Site, order a product, subscribe to the newsletter, respond to a survey, fill out a form and in connection with other activities, services, features or resources we make available on our Site.
Types of personal identification information we may collect include:
- Contact Information: Name, email address, postal address (billing and shipping), and phone number.
- Payment Information: Information related to your payment method (e.g., numbers of credit, debit or other types of financial accounts). We do not, however, keep full payment card details on our servers. All payments are processed securely through a trusted third party payment gateway (Razorpay).
- Order Information: Information specifically relating to your purchases (e.g., details regarding what you purchase from us, and the history of those transactions).
- Account Information: Information specifically relating to your account (e.g., your username, password (in encrypted format), preferences).
- Communication Information: Any information you provide when you contact us regarding email, chat, or customer service.
- Technical Information: Your IP address, browser type, operating system, device information, access times, pages visited, and referring website addresses. Typically, we automatically collect this information when you visit our Site.
2. How We Use Your Information
We use the information we gather for various purposes, including:
- To Process Orders: To process your purchases and process your payments, including shipping the products to the address you provided in India for orders made while outside of India.
- To Manage Your Account: To create and manage your account, associate the account with your purchases and order history and manage your elect preferences.
- To Communicate With You: To send you order confirmation, shipping notifications, and respond to your questions and requests for customer service, as well as your opt in for promotional offers and newsletters.
- To Improve Our Site and Services: To learn how users are using our Site, diagnose technical issues, personalize your experiences, and develop new products and features.
- For Marketing and Promotional Purposes: To promote our products, services, offers, and promotions that may be of interest to you, with your consent only. You may opt-out of future marketing based on the information we provided to you.
- For Security and Fraud Prevention: To detect, prevent, and mitigate fraud, unauthorized transactions, claims or other liabilities, and to comply with applicable laws.
- To Comply With Legal Obligations: To comply with laws and regulations that govern us and government requests.Disclosure of Your Information
3. We may disclose your personal information to third parties in the following situations:
- Service Providers: We may disclose your personal information to third-party providers of services, in which case they are acting on our behalf and are considered third-party service providers. Examples of service providers include, but are not limited to, payment processing services, shipping or courier services, IT services, data analytics, or marketing services. All service providers are required to safeguard your personal information and they should not use it for any other purpose besides providing us with services.
- Shipping Partners: We will share your shipping address and contact information with trusted courier/shipping partners within India to assist with the shipping of your items.
- Legal Requirements: If required to do so by law, or if we become aware that legal action may need to occur in good faith to comply with our legal obligation, to protect and defend our rights or our property, to prevent fraud, or to protect the personal safety of users of the Site or the public, we may disclose your personal information.
- With Your Consent: Finally, we may disclose your personal information with your affirmative consent for any purpose.
4. International Data Transfers
We accept orders from outside of India, therefore data might need to travel across international borders.
- For Orders Made by Customers Outside of India: If you place an order with Rooh Rakhi from anywhere outside of India, your personal data will be transferred to India and processed in India because that is where we operate. By providing your information and placing an order, you consent to the potential transfer. We will take reasonable steps to ensure that your data is stored and processed securely and in accordance with this Privacy policy regardless of its location
- Your data processed in India: Any and all data that is received, whether by a domestic customer or an international customer, will be processed and stored on servers in India, and protected by Indian data protection regulations.
5. Data Security
We have reasonable administrative, technical and physical procedures in place to protect your personal information from unauthorized access, use, disclosure, alteration or destruction. However, no method of transmission over the Internet, or method of electronic storage, is 100% secure, and while we aim to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.
6. Your Rights
Depending on where you are located and the applicable law that governs your situation, you may have certain rights and privileges, including:
- Right to Access: The right to request access to the personal information we hold about you.
- Right to Rectification: The right to request that we correct inaccurate or incomplete personal information.
- Right to Erasure (Right to be Forgotten): The right to request the deletion of personal information we have about you, subject to certain exemptions.
- Right to Restriction of Processing: The right to request that we restrict the processing of your personal information in particular circumstances.
- Right to Data Portability: The right to receive your personal information in a structured, commonly used, and machine-readable format.
- Right to Object: The right to object to the processing of your personal information in particular circumstances, including for direct marketing purposes.
- Right to Withdraw Consent: Where we rely on your consent to process your personal information, you have the right to withdraw your consent at any time.
If you wish to exercise any of these rights, please contact us using the contact details below. We will respond to your request in accordance with applicable law.
7. Cookies and Tracking Technologies
We do use cookies and similar tracking technologies (e.g. web beacons, and pixels) to monitor activity on our Site and store certain information. Cookies are small data files that are placed on your device. We use cookies for the general purposes of improving your experience, analyzing site use, and marketing.
You can choose to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you do choose to disable cookies, some parts of our Site may not function properly.
8. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.
9. Contact Us
If you have any questions about this Privacy Policy, our data practices, or your rights, please contact us:
Rooh Rakhi
+919274005663
